Best Logo Designs of Famous Corporate Brands

You would have noticed that world's top corporate brands have the most simple logo designs. If individuals or organizations want their logos to be identified and become popular instantly, all they have to do is to keep them simple. So, whenever you get a logo design for your company, pick a simple design, it will help him remember it more than a complex design.

 

The top 10 best corporate logo designs based on their ratings are of  World Wildlife Fund, Batman, Coca-Cola, BMW, Nike, Puma, MTV, Firefox, Adidas and Atari. Based on various research and surveys conducted by brand managers analyzing the value of logo design in brand building exercises, simple logos stand out from the rest.

Reasons for the success of famous corporate logos

Below are few aspects to be followed, whenever you design a logo design so your client remembers you and keep coming back to you.

 

• Simple logos – A complex logo becomes quite difficult to reproduce and maintain. It also fails to retain the attention of the target audience. As the logo helps in retaining the image of the product, simple corporate logo designs result in better retention.

• Engaging logos – The best corporate logo designs give an opportunity to the audience to discover the meaning and idea behind the product being sold through the logo.
• Longevity of the logo – Some of the best logos have been around for a very long time. For example, the IBM logo has stood the test of time.
• Vector in the logo help – Clean, crisp lines with subtle or few colors are more effective than complex designs or 3D effects.
• Adaptable – The logo should be able to adapt to the changes in the business situation and cater to broader markets.
• Different – The logo should be able to build the identity of the company and should be easily identified among the industry and competitors.

 

Choosing the best corporate logo design

There are many factors to be considered when choosing the best logo design for a particular company. However, the main factors are budget, designer and style.

 

• Budget – The logo design should be within the marketing budget for the company. It should be unique as it is likely to be found on every piece of communication material of the company
• Designer – The corporate logo designer should be able to understand the business of the company and should have prior experience in creating logos for similar businesses.
• Style – The style of the logo needs to be finalized prior to the formal designing and completion of the logo.

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